[Zoom Gear] Don't let the light feel and lack of an aperture ring deter you from considering this lens. It offers excellent image quality. It's a lot more than just a kit lens and offers a very good value if you buy it as a kit. Excellent lens for the money.

[Plastic] For $999 this is a hard sell, but when bought as part of a kit or when discounted to $499 this becomes a lens every GFX owner should have.

The lens feels well made and is not too plasticky, although the missing aperture ring does make for an inconsistent control scheme when used in conjunction with other GF lenses.

The sharpness is not as biting as Fuji's primes, but it is sufficient to take advantage of the 100MP sensors.

This lens features good close focus ability, especially when compared to comparable GF lenses like the 45-100, allowing for a pleasant amount of bokeh in close subject photography, however there is a lot of spherical aberration at close focus distances, significantly reducing contrast unless stopped down.

The focal length range is useful, although I do wish it went a little wider.

It will be interesting to see if Fuji expands this variable aperture zoom range with a similarly small and affordable telephoto lens, perhaps a 70-140/4.5-6.3?

[Zoom Gear] Just make sure you put it on correctly, if not you have start over with pulling the lens off.

[Zoom Gear] This lens normally retails for $999.00 but there are regular promotions that cut this price in half. The lens is probably worth $999 and it's a smoking deal at $499.


It is reasonably well built and weather resistant. It is sharp enough to do justice to the 100mp camera. What makes this so worthwhile is its relatively compact size compared to other GF lenses that makes it a nice choice as a travel or walkaround lens.


The GF 35-70mm is not the best lens in the GF lineup, but it might be the lens you carry with you most.

[Zoom Gear] Love this lens, like the other two I have for my GF camera. The lens produces beautiful images and it's so light, it's great to carry around (and perfect range for that too). I only wish that Fuji had added an aperture ring, like some of the other zooms in the x-series have (including the 55-200mm).

[Zoom Gear] I am getting high resolution family group photos with my Fuji GFX 100 camera. So far the resolution seems pretty similar to my Fuji GF primes. Plus the small size and weight will make it a go to walk around lens.

[Zoom Gear] This lens is a stunner if you can get it at the kit or rebate price. At MSRP, I'd potentially save your money to put towards other lenses. This 35-70mm is light and compact. It's somewhat soft in the corners until you stop down a stop or two. It's actually a great landscape lens offering a 28-55mm FF equivalent focal range, and from F/8-F/11 it's a razor. 62mm filter thread diameter isn't super common like 77mm is, maybe get a stepdown ring and share your filters between lenses then. There's a tiny bit of CA on very high contrast subjects, especially at 70mm, but stop down to F/11 and it'll go away. Keep in mind, diffraction doesn't become an issue on medium format until after f/11. F/11-f/16 is perfectly usable without lots of softness like can creep in on APSC and FF formats. The lens is nice and sharp, there is a bit of distortion especially at the wide end, but the cameras firmware profiles will correct for it. I also own the 45-100mm, which is 3 times heavier, 3 times the size, and 3 1/2 times more expensive. It has less wide angle, less distortion, less CA at larger apertures, OIS stabilization, and less close focus ability. The 35-70mm can do close-up shots much better than the 45-100mm where you'll need an extension tube. For the money, you can't beat this little zoom. It's not a portrait lens though, don't expect anything in the way of bokeh and creamy backgrounds. Cheers.

[Zoom Gear] Getting a good lens for a reasonable price. A lot of photographers would be better off spending more money on workshops than prime lens. (just my opinion)