[White] I was a little hesitant about this softbox because of the really low price.  But, I can say that it is a very quality....very  easy to put together.....and works perfectly !   I highly recommend.

[16] Really easy to set up and also light in weight. Good soft directional light. Great for portraits.

[Black] This thing is a monster, and it gets the job done. Glad i got this thing. Just used it on a gym shoot today. Perfect

[16] Plain and simple softbox with amazing results. There is not much to this, sturdy build, opens and collapses just like an umbrella, option for single or double diffusion, even and soft results, and the price is very attractive.

Downside is the build. Although sturdy, my Westcott Octo is noticeably stronger. That said, the Westcott costs 3 times as much. Moreover, I havent had any issues with the build quality or any subsequent damage, it is still strong and in one peace.

In my opinion, you cant go wrong with this purchase, it is a solid softbox. As I do require something with more coverage, I am purchasing a 60 Octo version of this. Im loving this softbox, especially the bang for the buck!

[Black] This thing is a snap to assemble. Once you attach the diffusers via velcro, you leave them attached. This makes setting up super fast. 

Just take the softbox out of the case, unfasten the velcro of the outer diffuser just enough to get your arm inside, to reach the locking mechanism. Then put the metal end on the ground or top of your foot and push down to lock it open it like a umbrella. The lock easily snaps into place. 

When you’re done shooting, do the same thing but press the button on the mechanism while pushing down on it to take the pressure off and release it. Stick it back in the case and you’re off to your next shoot.

You need to periodically check the screw on the Bowens mount to keep it tight. But that’s just common sense. People complaining about the ring coming apart just aren’t paying proper attention.

The material is nice and the construction is great. Especially at this price.

[White] I use this product as a large fill light doing portraits. I like the light it produces. What is great about it is the build quality and I like the price. I would prefer a stronger wall case for location shooting. Bags ae nice but don't offer that much protection.

[16] This feels well made and setup and removal are dead simple - works just like an umbrella. It gives a nicely controlled light, soft but with focus and contrast. The double diffusion allows for different qualities of light (I like using just the inner one, nice and crisp).

[White] Used this softbox for couple years now, love how light fallout. Easy to set up and use. The problem, that the lock mechanism does not lock from the first time, stitching and material hold well. The Mount ring fits well. Great modifier for Rembrandt lighting setup with a single light.
Here is a video of my setup: https://youtu.be/qRnOFCKl2fQ

[Black] Do the job well, as expected.

[Black] The headline says it all. If you're looking for a basic softbox this will definitely do the job. Great buy for the price.