[1] My primary use for this is so I can show virtual backgrounds on Zoom calls to my friends and family out of town. It works perfectly! Although I had to bob and weave to get my head off camera, the images of my grandkids and vacation photos came through just fine. Any wrinkles on the screen were not picked up by my webcam, so I'm not going to bother steaming them out. If I use it for more technical photography, I may have to do it then. I was aware from the other reviews that the clip on the top of the stand was a bit fragile, so I treated it accordingly and it worked just fine. There is not a tab in the center when the screen is horizontal, so I ran a cord between the two tabs and hung the screen that way.
It folds up just fine -- if you're not familiar with the technique, there's plenty of YouTube videos.

[1x Bag] Heavy duty, a little bit bulky but works great.

[Muslin] They made this process so easy. I had been trying to order this from another online company and it was a nightmare, I found these guys and it was not only better pricing the process was a breeze..

[4.6 lb] Sturdy and well-made. Excellent for in home or office studio. Be camera ready without worrying about background!

[4.6 lb] A game changer when you consider I previously used a rolled paper backdrop that got bent and wrinkled in the transfer process. It quickly folds down, for easy transport, and has 2 different color sides to be used depending on the mood of the photoshoot. The stand and attachment were a bit flimsy, but I simple bring along 2 stands and a cross bar, that I brought at B&H, that expands to the desired length. Seems to be a quality product, as well.

[1x Bag] This backdrop is perfect for quick and on the go studio like set ups. I use it for headshots like in the attached photos. Easy to set up, tear down and carry anywhere. Quality is great!

[1] So I have had a chance to use it on a few Zoom calls with friends and family. It works just like it's supposed to! I looped a nylon strap between the two tabs on the long side to hang it from the stand. Then I adjusted it so that it filled the webcam's field and didn't chop off the top of my head. I use it to show family and travel photos as virtual backgrounds. I'll probably find other uses for it, but those will be bonuses.
A couple of extra notes:
If you need help in getting it back into it's case, look at some videos on YouTube. Once you learn the trick, it's really easy!
Other reviewers have stated that the clip on the stand is a little fragile. I heeded their warning and recognize that this is a light duty stand. It should last a long time if it's treated as one.

[1] Easy to setup and good quality.

[4.6 lb] I happened to see this advertised in the Deal Zone one day and realized I had an upcoming need for it. So I ordered it, it arrived, and was put into use a couple days later. It worked perfectly as a background for some studio product shots. I used both the white and black sides. Excellent value and no more wasted time trying to remove wrinkles from other backdrops.